The Santa Monica Store

Our latest brick and mortar store has arrived. We opened our doors on Montana Ave between 14th and 15th.

Founder and Creative Director, Johnny Schwartz, grew up spending time at his dad's clothing store on 16th and Montana. Now, over 30 years after his father, Allen, opened his store, Johnny has returned to the block with a whole new concept.

We've crafted a space that is meant to encourage people to come hangout. Featuring a variety of old family photos and shots Johnny's mother took at the 1982 US Open, this build out really feels like home. Come on in and say hi.

M-Sat: 10am - 6pm

Sun: 11am - 6pm